COVENTRY COLLEGE
CASE STUDY
Working with Ellodave Creative Agency, producing a series of videos for their client Coventry College.
54 INTERVIEWS
4 SHOOT DAYS
11 PROMO VIDEOS
+ REELS + SUBTITLES + STILLS
WE CREATED PROMOS FOR:
Main College // Academy of Sport // Rugby // Football // Basketball // Science // Engineering // Motor Vehicle // Construction // Performing Arts & Music // Health & Social Care
When approaching a video brief, a few key decisions can quickly establish the style from the get-go. A few of our first thoughts include things like:
Camera setup: Handheld, tripod or gimbal?
Piece to camera: Addressing the interviewer or the lens?
B-roll Frames per second capture: 25fps, 50fps, or 100fps?
But how do you know which to choose?
Here’s a breakdown of our thought process, led by the target audience being primarily school leavers, and the secondary audience, their parents ➔
WATCH THE VIDEOS ⏯
Each video carries the same visual style, using fast-paced edits, direct-to-camera interviews and upbeat music designed to energise and appeal to a younger audience.
The consistent style across the series helped reinforce Coventry College’s identity while giving each department its own moment to shine.
Ellodave Creative Agency Testimonial
"The faultless level of service that they offer ensured that everyone involved in the production of the videos felt comfortable and relaxed throughout."
"Working with Prickly Peach was seamless from our initial enquiry right through to the finished products; their communication, execution of the brief and commitment to exceed all of our needs, professionalism, and creativity meant that they required minimal input from us and we trusted them fully to take the lead on this project."
- Louise, ElloDave